{"id":14963,"date":"2019-02-25T00:00:00","date_gmt":"2019-02-24T23:00:00","guid":{"rendered":"https:\/\/www.fitt.com\/news\/fitt-inaugura-il-2019-con-le-shop-diretto-di-yoyo\/"},"modified":"2022-08-08T10:09:31","modified_gmt":"2022-08-08T08:09:31","slug":"fitt-inaugure-2019-avec-le-commerce-direct-de-yoyo","status":"publish","type":"post","link":"https:\/\/www.fitt.com\/fr\/news\/fitt-inaugure-2019-avec-le-commerce-direct-de-yoyo\/","title":{"rendered":"FITT inaugure 2019 avec l\u2019e-commerce direct de YOYO"},"content":{"rendered":"<p>\u00ab\u00a0<\/p>\n<p><a href=\"\"https:\/\/www.fitt.com\/fr\"\" rel=\"\"noopener\"\" target=\"\"_blank\"\"><strong>FITT<\/strong><\/a>, groupe sp\u00e9cialis\u00e9 dans la fabrication de syst\u00e8mes complets en mati\u00e8re thermoplastique pour le passage de fluides,&nbsp;<strong>inaugure 2019 \u2013 ann\u00e9e de son 50<sup>e<\/sup>&nbsp;anniversaire \u2013 en lan\u00e7ant l\u2019e-commerce direct de YOYO&nbsp;<\/strong>(<a href=\"\"https:\/\/yoyo.fitt.com\/fr\"\" rel=\"\"noopener\"\" target=\"\"_blank\"\"><strong>https:\/\/yoyo.fitt.com\/<\/strong><\/a>)<strong>&nbsp;r\u00e9alis\u00e9 en collaboration avec&nbsp;<a href=\"\"https:\/\/www.alkemy.com\/en\/\"\" rel=\"\"noopener\"\" target=\"\"_blank\"\">Alkemy<\/a><\/strong>, soci\u00e9t\u00e9 sp\u00e9cialis\u00e9e dans l\u2019innovation du mod\u00e8le d\u2019affaires de grandes et moyennes entreprises et cot\u00e9e depuis le 5 d\u00e9cembre 2017 sur le march\u00e9 AIM de la bourse italienne (symbole boursier&nbsp;: ALK).<\/p>\n<p>La cr\u00e9ation de l\u2019e-commerce est fortement li\u00e9e \u00e0 l\u2019\u00e9volution radicale lanc\u00e9e par le groupe en 2016 qui d\u00e9cida, parmi ses fondamentaux, de tout acc\u00e8s sur le client final, en dressant un bilan non seulement des exigences relatives au produit mais aussi des nouvelles habitudes d\u2019achat et de la pr\u00e9sence ind\u00e9niable du num\u00e9rique gr\u00e2ce \u00e0 laquelle construire un dialogue continu avec les utilisateurs finaux.<\/p>\n<p><strong>Alessandro Mezzalira, Directeur g\u00e9n\u00e9ral de&nbsp;<a href=\"\"https:\/\/www.fitt.com\/fr\"\" rel=\"\"noopener\"\" target=\"\"_blank\"\">FITT<\/a><\/strong>, nous dit&nbsp;: \u00ab&nbsp;<em>L\u2019achat en ligne est un aspect particuli\u00e8rement important de la transformation num\u00e9rique qui est en train de bouleverser la fa\u00e7on de vendre et d\u2019interagir avec les passionn\u00e9s et la distribution. Nous souhaitons g\u00e9rer ce changement et ne pas le subir&nbsp;: raison pour laquelle nous ajoutons aux canaux de vente traditionnels aussi notre e-commerce, en donnant naissance \u00e0 une strat\u00e9gie multicanal qui ne cr\u00e9e pas de conflits mais une synergie. L\u2019objectif est d\u2019offrir \u00e0 nos utilisateurs finaux une exp\u00e9rience compl\u00e8te, en entrant en contact avec eux afin de mieux comprendre leurs exigences&nbsp;\u00bb<\/em>.<\/p>\n<p>FITT d\u00e9montre encore une fois qu\u2019elle sait anticiper le march\u00e9 et la concurrence, en lan\u00e7ant&nbsp;<strong>l\u2019e-commerce de YOYO, premier magasin en ligne d\u00e9di\u00e9 exclusivement \u00e0 un tuyau de jardin<\/strong>.<\/p>\n<p>\u00a0\u00bb<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00ab\u00a0 FITT, groupe sp\u00e9cialis\u00e9 dans la fabrication de syst\u00e8mes complets en mati\u00e8re thermoplastique pour le passage de fluides,&nbsp;inaugure 2019 \u2013 ann\u00e9e de son 50e&nbsp;anniversaire \u2013 en lan\u00e7ant l\u2019e-commerce direct de YOYO&nbsp;(https:\/\/yoyo.fitt.com\/)&nbsp;r\u00e9alis\u00e9 en collaboration avec&nbsp;Alkemy, soci\u00e9t\u00e9 sp\u00e9cialis\u00e9e dans l\u2019innovation du mod\u00e8le d\u2019affaires de grandes et moyennes entreprises et cot\u00e9e depuis le 5 d\u00e9cembre 2017 sur le [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":13261,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[365,364],"tags":[],"class_list":["post-14963","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-garden-fr","category-news-fr"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.1 (Yoast SEO v27.3) - 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